No short-term rental is perfect, but some sure do come close. Whether it’s the entire layout of the property or the small details in the interior design, there are various ways to draw in customers and make them love your rental. With so many rentals to choose from, it can be hard to get yours noticed. If you’re wondering how to make your short-term rental stand out, read on for some important tips and tricks.
1. USE GREAT PHOTOGRAPHY
Before people even think about booking your property, they’ll look at the different photos you have listed. If you don’t provide many photos, or the photos are low in quality, potential renters will scroll right past your listing. Pictures are one of the most important selling tools for your short-term rental, and without those photos, your listing won’t do as well as it could. Make sure you update the photos regularly, such as when seasons change—it will give your guests a better feel for what their stay will be like. And remember, your photos are only as good as what goes INTO the camera! Which is why you need to…
2. HIRE AN INTERIOR DESIGNER
If you’re not an interior design expert, don’t try to be. Consider hiring an interior designer who specializes in rental properties. They can transform your property into an unforgettable experience for your guests, and truly target your specific demographics’ needs, wants and desires. Eye-catching interior design is an investment you should make because it will help your property get more bookings and allow you to charge more. The design of your property IS your marketing. Pay attention to the small details—your guests will, so you need to as well! Contact us today to get started with your rental design.
3. PROVIDE TOP AMENITIES
Want to make your rental stand out from others? Consider what amenities you can offer. Things such as TVs, basic cooking appliances, coffee machines, etc, are typically a must and a necessity in your rental. But think about what else you can add, such as fireplaces, porches, pools, and hot tubs—things that others will view as a luxury. These additions will help encourage people’s interest in your property, and you can charge a higher rate for bookings.
4. IMPROVE OUTDOOR LIVING
Many people travel to feel more relaxed and to reconnect with themselves and nature. You can help them accomplish this by having a nice outdoor space for them to enjoy (if location and weather allows, of course). When you seamlessly integrate indoor and outdoor living spaces, more people will be attracted to your property. Access to the outdoors plays a massive role in booking rates, so you need to make sure you offer a place outdoors that’s just as enchanting as the space you have indoors.
5. PERSONALIZE THE EXPERIENCE
Finally, one of the biggest ways to make your properties stand out from the rest is by personalizing each journey for your guests. If you want to get those 5 star reviews you will need to create an unforgettable memory. A great property does more than just act as lodging; it enhances the overall experience. Leave a bottle of champagne for newlyweds. If you’re pet friendly, provide guests with a couple of dog toys and treats. Consider the information that your guests provide and give them something special.